FMBV is in a recession proof sector. Sales of energy shots have even doubled!!
Do we stop drinking when the economy is in trouble? Of course not.
The U.S. beverage industry has been growing 20% since 2002!
This is an industry that creates $200 billion in annual revenue.
FMBV is a diversified beverage company that owns, develops, markets and exclusively imports brands in the alcohol and non-alcohol sectors of the beverage industry.
One of the biggest divisions in the beverage industry is coffee. And not just coffee in your pantry, but the kind you can quickly buy at a convenience store from the freezer section.
Most celebrities are always carrying around some kind of energy drink or coffee in a can beverage. This is a big market!
FMBV just recently announced that they have completed the acquisition of Mojito Brands, Inc.
Mojito is the producer and creator of Mojava , an all natural ready to drink coffee beverage with zero fat and low carbohydrates.
Zero fat and low carbohydrates, wow. This is a dream considering how most coffee drinks in a bottle can be pretty fattening.
This acquisition gives FMBV an entry into the $1.2 billion dollar "ready to drink" specialty coffee market.
FMBV Director Dean Petkanas stated, "One of the greatest opportunities in capturing growth in the coffee beverage industry remains in the subcategories, iced coffee / ready-to-drink coffee. Of the approximately $1.2 billion in sales of RTD coffee for 2008, Starbucks remains the leader, claiming approximately eighty-five percent (85%) of the total market sales. We see an excellent opportunity here to capture market share within this segment with MOJAVA acting as a lead in to acquire other products in this space."
MOJAVA will be marketed through FMBV's wholly owned subsidiary, Performaxx Brands, Inc.
Amazon is already selling this drink! Look here: http://www.amazon.com/Mojava-Black-Natural-Coffee-JavaPak/dp/B0015SZYYI/ref=pd_bbs_sr_1?ie=UTF8&s=gourmet-food&qid=1210701692&sr=8-1
FMBV is also involved in the giant energy drink market with Performaxx Brands, Inc.
The company has a brand called Energize(tm), a 2-ounce energy drink that provides hours of energy, alertness and focus with no crash and no jitters.
It contains a healthy, powerful blend of B-vitamins and amino acids. There is zero sugar, zero net carbs and zero calories. It contains about as much caffeine as a cup of coffee.
Energize(tm) contains no sugar, so its even safe for diabetics!
FMBV knows how profitable the energy drink sector is. This is an eager and booming market.
In 2006, teenagers and young adults spent almost $2.3 billion on heavily caffeinated drinks with names like Monster, Red Bull, Amp and Full Throttle.
FMBV could become just as big as these popular brands! All sorts of people drink energy drinks. Office workers, truck drivers, and especially athletes.
FMBV has another subsidiary, Vindagra USA, Inc.
Vindagra is an importer of fine wines and spirits from across the globe.
They own certain brands which it has developed or invested in under the popular Gabriella, Fonteluna, and Masti labels. In addition, the company is the exclusive importer in the United States for Italian bottlers I Guisti & Zanza, Zeta, Magnus, San Quintino, Poggio, Torsseli, De Favari and Australian bottlers Geoff Merrill, Darryl Groome and New Zealand bottler Clark Estates.
This is yet another part of the beverage industry that FMBV may see huge profits from.
Alcohol is definitely recession proof in my opinion. The worse times are, the more alcohol people will usually drink!
According to the Distilled Spirits Council of the United States, revenue reported by liquor suppliers rose to $18.7 billion in 2008!
More information on FMBV is available at their website: www.fullmotionbeverage.com
Please do your due diligence and consult with a financial professional.
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