Wednesday, September 30, 2009

SALN - BE Magazine Contributes to Salon City's 3rd Quarter Revenue Increase

September 30, 2009
SALN - BE Magazine Contributes to Salon City's 3rd Quarter Revenue Increase

09/30/09 -- Ewire -- Salon City, Inc. (PINKSHEETS: SALN) announced today that 3rd quarter sales resulting from new media offerings and August's launch of Beauty Entertainment (BE!) Magazine has helped to contribute to the Company's overall revenue increases as compared to same period last year.

Steven Casciola, president and CEO of Salon City , said, "The response to BE! Magazine by professional beauty industry brands has been well received in its first two months. While it's still too early to project the magazine's impact on total sales, it appears BE!'s successful rollout is creating an upward trend. We're seeing increased contracts and motivated buyer interest in Salon City's print and digital products, and they both are showing a marked improvement."

Management feels BE!'s contribution to revenue increases can accelerate the launch of new media technology that can also be monetized and offered through the Company's existing print, online and digital media.

Salon City is currently in the process of selling its 2010 media program to buyers and Casciola is cautiously upbeat in his initial assessment, "Sales have experienced a mini jump-start these past two months after a challenging year of delays and market recession," says Casciola. "If BE!'s rate of annualized growth continues, it can become a top revenue generator next year. We're already starting to imagine what it can grow into once the economy starts getting back on track."

The Company is planning a shareholder conference call to discuss; (1) the Company's recent upsurge in press news and media attention, (2) The Company's plans to expand its beauty entertainment brand with new customers, and (3) the Company's continuing focus on creating unique content and licensing the distribution of it through salons and all media platforms.

SALON CITY, INC
Stock Symbol :: SALN
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SALON CITY, INC (SALN) Salon City, Inc’s. publishes Salon City magazine, where Life is Beautiful(SM). It is distributed by Kable Distribution Services, a NYSE listed company.
Recent Price $.011
Market Capitalization $3.75M
Est Float N/a
Outstanding Shares 341M
Quotation OTC.PK

Salon City, Inc.

909 N. Palm Avenue
Suite 311
West Hollywood, CA 90069


Phone: 310-358-9017
Fax: 310-358-9015
http://www.saloncity.com
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Current Projects

Salon City Magazine Spotlights Metropolis Salon & Spa at Press Party in Princeton, NJ

Salon City, Inc., an emerging media company, lifestyle brand and publisher of its flagship publication Salon City magazine, recently announced that one of its newest recipients of Salon City 's HOT 100 Salons in America would be honored at a special press party being held at Metropolis Salon & Spa, in Princeton , New Jersey Metropolis' press party is supported by Salon City Network distributor, Emiliani Beauty and L'Oreal Professionnel, and invited VIP guests are attending from New Jersey and as far as California , including Salon City 's President & CEO, Steven Casciola.

Salon City Magazine Announces Its Latest HOT 100 Salons in America

Salon City, Inc. recently announced its editors' choice for the HOT 100 Salons in America for summer 2009. The company's highly anticipated HOT 100 Salons ratings are an exclusive brand and feature of Salon City Magazine. Selected salons are chosen from an overall industry base of nearly 250,000 salons in the country. Steven and Annie Casciola, Salon City founders and publishers and editors of the magazine, recently reported the news through Salon City's Net News; the electronic media platform for the magazine that goes out to over 100,000 influential viewers each month



Company Overview

Salon City, Inc.

Salon City, Inc. is an emerging public company in the media, publishing and lifestyle sector. Salon City is the first publicly traded media, marketing and distribution company in the history of professional salon industry worldwide. Salon City creates, brands and distributes information and content. It's current distribution channels are consumer, B2B and direct. It uses digital, online, mobile and print mediums to deliver unique Beauty Entertainment, publications, products and services. It markets and brands products through its award-winning web show, online, mobile and digital delivery system, salon network and new media. The company's largest future revenues may come from new products that have yet to be created or released.

Salon City is on the verge of cornering the new media market in the salon industry by capitalizing on revolutionary technology and media developments. Salon City offers media benefits that nurture an ever-growing market, and delivers an enormous amount of business management experience in developing both media and content for the salon industry.

Salon City magazine, where Life is Beautiful(SM), is distributed, retailed and sold nationally and internationally into select salons and on newsstands and bookstores. As an emerging media company for beauty entertainment and a lifestyle brand for future products and services, they want to appeal to a global audience of consumers who want to be empowered to lead a healthier, more positive lifestyle.

From their inception in 1997, known then as Salon City Press Club, they have published print and online media, most notably through their trade publication Salon City Star magazine. In March 2007, they re-positioned the six-year old professional trade publication ( Salon City Star ) to the new web site, and then launched the first edition of the 100% consumer-focused publication, Salon City Through 2008, the company was stillin the introductory stages of establishing the magazine’s presence in retail stores and in select salons.

To reach consumers, many of whom are the end-users for salons and spas, the company decided to sell the print version of Salon City magazine to parallel distribution channels consisting of the professional salon and retail newsstand market. The advantage of having both markets available to the company is that it allows them to maximize and safeguard the branding and exposure for Salon City’s name and products. To increase their international reach, they are distributing the magazine in selected newsstands and markets.Salon City magazine’s reach now extends to bookstores and newsstands throughout the USA and Canada, and in additional locations internationally, including, but not limited to, Australia, Dubai, Germany, Hong Kong, Italy, Mexico, New Zealand, Singapore and the United Kingdom. The company’s aim in 2009 is to service the most profitable markets and achieve the greatest amount of exposure.

THE MANAGEMENT
Salon City's management, reputation and multi-media marketing skills are considered to be creative, unique and able to generate disruptive technology advancements in the market and industry.

THE MARKET POSITION
Salon City is the only company in this unique position to collectively market and brand the 100 Billion dollar professional salon industry. Its flexibility is a key strength in the emerging stage of its growth.

SCALABLE REVENUE MODEL
Revenues are based on branding partnerships, advertising, sponsorships, newsstand sales, salons and salon customers. Scalable revenues will be derived from sustained memberships, licensing fees and product sales associated with Salon City's network of independent salons and involved clients.

THE MARKET ADVANTAGE
Salon City is firmly entrenched in a continuously expanding, recession-strong market ( personal health and beauty professionals and salons can't have their jobs shipped overseas ) of 250,000 domestic beauty salons. Salon City is in a class of its own; the company owns it's own media, network, content and distribution. In short, a complete circle from beginning to end-user. Because Salon City has its own distribution, it can retail direct to consumers with its network and market though its media. Salon City will be aggregating and collectively marketing the influential 60% of independent salons with its media and distribution products.

THE SALON CITY NETWORK
Salon City owns its own professional salon distribution channel that can retail Salon City's brands of products and services Salon City is set to license a 'HOT 100' 'network of independent salons" that are marketed under the Salon City umbrella brand 'Salon City' and has the ability to attract millions of consumers to its network, generating valuable retail intelligence.

THE RAMP UP
Salon City has strong ties in the professional salon industry. The company aims to further reach, unite and collectively brand the 250,000 independent salons with Salon City's partnered products and services and media. Salon City's business model is about to move into a breakout phase status after nearly three years of foundation-building and by setting the stage as both an emerging and reporting public company.

LEADERSHIP

Steven Casciola, CEO, President, CFO
Annie Casciola, Vice President, Secretary, Treasurer, Dir.

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Posted by suprastock at 9/30/2009 06:09:00 PM

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