Thwapr, Inc.(OTCBB: THWI)
Mobile video solutions is one of the fastest growing market segments in the mobile information market. 81% of mobile users ages 18 to 29 send photos or videos to others. 65% access the internet on their mobile device and 89% of mobile handset are internet capable today. More 400 million mobile video phones expected to sell in 2013.
Company Overview
Thwapr is a mobile video sharing service that allows brands to mobilize and monetize content while delivering the highest possible quality regardless of device, network or carrier. The company's patent-pending "share to phone" technology optimizes video in real time, extends the life of content to mobile devices, simplifies mobile video sharing, and does not require a download or app, extending the life of content to mobileThwapr History
Thwapr was founded in 2007. The core technology was developed by two members of Apple's Quick Time team and technologists from AVID Technologies and MTV, all of whom bring deep experience in mobile multimedia from both the consumer and professional side of mobile video. In December 2009, the company launched a public beta of its service and has now initiated several commercial installations with content providers such as Photobucket and Phoenix Coyotes.
Technology
Their pioneering and patent-pending mobile media sharing technology provides:
Highest Possible Video Quality
Thwapr delivers graphically rich video wrapped with branded content, providing an experience that is unmatched today thanks to the company's proprietary Dynamic/Hybrid Transcoding Engine and its Adaptive Streaming. This technology gathers information pertaining to the user's carrier, location and mobile device, adjusting video delivery to network/bandwidth conditions to ensure the highest quality mobile video viewing experience available.
Thwapr delivers graphically rich video wrapped with branded content, providing an experience that is unmatched today thanks to the company's proprietary Dynamic/Hybrid Transcoding Engine and its Adaptive Streaming. This technology gathers information pertaining to the user's carrier, location and mobile device, adjusting video delivery to network/bandwidth conditions to ensure the highest quality mobile video viewing experience available.
Ubiquitous Mobile Web Experience
Thwapr's technology ensures the best possible web experience for mobile Internet users by making sure that every video is tailored to "fit" the specific mobile device of the user in real time.
Thwapr's technology ensures the best possible web experience for mobile Internet users by making sure that every video is tailored to "fit" the specific mobile device of the user in real time.
No Downloads Required
Thwapr does not require an app download. They utilize text messaging protocols, standard browsers and media players, so any user with an internet enabled phone can receive media content.
Thwapr does not require an app download. They utilize text messaging protocols, standard browsers and media players, so any user with an internet enabled phone can receive media content.
Cloud-Based Service Saves Content
Brand and users alike do not have to worry about losing content with the loss of a device as clips and photos shared using Thwapr are in the cloud and accessible. The cloud also enables users to access and share content from their desktop computer if they choose.
Brand and users alike do not have to worry about losing content with the loss of a device as clips and photos shared using Thwapr are in the cloud and accessible. The cloud also enables users to access and share content from their desktop computer if they choose.
Mobile Video Market Drivers & Opportunities
Global 3G subscription penetration is expected to climb to 43% in 2014 from an estimated inflection point of 21% in 2010. Video usage is expected to drive 64% of mobile data traffic by 2013. - Mobile Internet Report study by Morgan Stanley (December 2009)
"The number of global mobile video/TV users will jump from roughly 250 million in 2010 to around 450 million users in 2014." - Yankee Group, from Fierce Wireless (July 2010)
"Mobile video is rapidly being adopted by content providers as a new media distribution platform for new revenues sources, and improved demographic targeting, reach and measurement." - Pyramid Research
"Mobile data traffic will double every year through 2014 worldwide, and in 2014 video is forecast to make up 66 percent of all mobile data traffic." - Cisco Visual Network Index (February 2010)
How People Are Using Their Phones
Users aged 18-29:
Pew Internet and American Life Program, Mobile Access 2010 Report
"About 90% of all text messages are read within three minutes of their delivery, and over 99% of all text messages are read by the recipient." SinglePoint, June 2010
Mobile Statistics
About Thwapr, Inc.
Founded in 2007, Thwapr strives to make mobile video sharing easy to use for both users and brands. Thwapr empowers users to get their moments moving and enables brands to mobilize and monetize content, extending distribution reach while delivering the highest possible quality and user experience regardless of device, network or carrier.
Founded in 2007, Thwapr strives to make mobile video sharing easy to use for both users and brands. Thwapr empowers users to get their moments moving and enables brands to mobilize and monetize content, extending distribution reach while delivering the highest possible quality and user experience regardless of device, network or carrier.
Thwapr, Inc. 95 Morton Street
Ground Floor
New York, NY 10014
Tel : 212-268-0220
Ground Floor
New York, NY 10014
Tel : 212-268-0220
Website:
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